Persuade or Not to Persuade: Advertising in the Digital Age

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Ceren Canal Aruoba will moderate a panel of experts to discuss the challenges of consumer protection within the digital landscape.

The distinction between persuasive marketing tactics and deceptive business practices is often unclear. Using examples from recent cases involving dark patterns, AI-powered smart devices, and social media advertising, panelists at this webinar will address the consumer protection challenges that can arise. Speakers will also discuss analytical tools used to evaluate these issues.

This webinar is hosted by the American Bar Association’s Section of Antitrust Law and Advertising Disputes and Litigation Committee. For more information, visit the event website.

Moderator

  • Washington

Ceren Canal Aruoba

Principal